PVC has grown to become one of the most popular materials on the market today. And for good reason: It's one of the safest, most durable, cost-effective and innovative materials ever created. From the credit cards we use, the cars we drive, the homes we occupy and the places we work; PVC has revolutionized the way consumer and building products are made in the modern era.

PVC has revolutionized the material marketplace for more than 60 years. And given its remarkable success, it's no surprise would-be PVC competitors would throw their hat in the ring, develop alternative materials and promote those products to see how the marketplace would respond.

And they have absolutely every right to do so. But they don't have the right to disparage PVC in the process and mislead the public with inaccurate and potentially libelous claims about PVC when hawking their own product lines.

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